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Functioning of Volunteering within the Family
Radová, Markéta ; Pospíšilová, Tereza (advisor) ; Frič, Pavol (referee)
The thesis focuses on the functioning of volunteering within the family. The theoretical part deals with the definition of concepts related to the definition of volunteering. This thesis also includes the search of foreign literature which is dedicated to the study of volunteering in the family. In the empirical part is applied a qualitative research which is performed by the method of grounded theory. In the thesis are employed in-depth interviews on members of three families in which more than one family member volunteers are actively involved. The aim of the thesis is to add a different point of view into the topic of transfer of volunteering in the family. This thesis points out the family dimension of volunteering which most studies nowadays marginalize. Exploring the transfer of volunteering in the family is able to provide a unique insight of how each member is aware of volunteering. It also considers how and for which reasons the family members are or are not committed to the volunteering.
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Management and stagione funding on example of the Municipal Theatre Jablonec nad Nisou
Koublová, Simona ; Riedlbauch, Václav (advisor) ; Homindová Römerová, Eva (referee)
The subject of this thesis is to present the characteristics of stagione type of theatre as part of a comprehensive typology of theatres in the Czech Republic presented on example of the Municipal Theatre Jablonec nad Nisou. The theoretical part of the work that is created based on the evaluation of secondary data, describes the legal base of theatres, their funding opportunities, both from public and private sources, further managerial style and the specifics of cultural marketing. The theoretical part is followed by the practical part, which deals primarily with the analysis of the Municipal Theatre Jablonec nad Nisou, along with a glimpse at the activities of the F. X. Šalda Theatre in Liberec and comparison of both theaters. The analytical part is based on in-depth interviews and questioning of the author, and is complemented by research on the perception of the theatre by its visitors. The aim is to determine whether the stagione type of theatre is a perspective for the Czech theatre culture in the future, whether it plays supporting role or merely is only a transitional form.
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Usage of the culture - historical actrativness in tourist trade on example of the state castle Březnice.
VAŇKOVÁ, Pavla
The subject of the bachelory work is to evaluate the usage of the culture-historical atractivness in tourist trade on example of the state castle Březnice. The castle Březnice is cultural-historical landmark which regulary invites the visitors for it´s rich history, nice countryside and this is the motor for the tourist trade in this locality. First part of the paper is theoretical and the author is describing the town Březnice and surroundings, it´s cultural heritage and also the posibility of accomodation and catering. The next parts of the paper are conversanting about the characteristics of the locality, factor of realisation and services for free time. For the practical part was the main source of the information the marketing research. This research was done in year 2007 and 2008 within the visitors of the castle. The research give us answers to following questions: from which sources get the visitors information about the castle, what was the main impression of the visitors, the weak and strenth characteristics of the castle and also were the visitors asked about the services in the castle and in the town Březnice. Based on the specialized publications and the marketing research was done the SWOT analysis and the proposals to better usage of the castle and to grow up the number of the visitors.
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